Vetbeforepet

About

Vet Before Pet helps families to find their next pet through a digital platform with veterinary validation and support, ensuring that the entire process of breeding and acquiring is done in a conscious, legal and safe way.

Overview

📍 Oporto, Portugal

📅 Founded 2020

Investment: Raised €30,000 through bootstrapping and public awards

🔗 https://www.vetbeforepet.com/home

Stage: Pre-Seed

Funding Sought: 150 000€

Industry: Healthcare

The Problem

The pet market faces structural inefficiencies—irresponsible breeding, lack of veterinary oversight, unregulated sales, impulsive ownership, and animal trafficking—causing preventable suffering, abandonment, and public health risks.

Vet Before Pet is the first platform that places veterinary validation at the core of the pet acquisition process.

As the name implies, our purpose is to ensure every animal is vet-verified before it becomes a pet.

Our digital ecosystem integrates breeders, shelters, veterinarians, and future pet owners, redefining acquisition by making it safe, transparent, and responsible.

The Solution

Pre-validation of breeders/shelters & animals – every listing complies with welfare standards and is backed by veterinary oversight.

Telemedicine advisory services – online veterinary consultations guiding families in choosing the right pet and preparing for ownership.

Pet owner education – access to online courses created by veterinarians, ensuring long-term responsible ownership.

Ecosystem of services – discounted insurance, food, supplies, and ongoing veterinary support.

Future scalability with AI – automating health record verification, breeder validation, and fraud prevention.

This approach combats illegal trade, promotes transparency, and builds a culture of ethical and informed ownership

Key features

Market Opportunity

$280B+

+7%

CAGR (by 2032)

Pet Market (2022)

+1B Pets

+450,000

concentrated in the USA, Europe, and China

Dogs & cats registered annually in Portugal (launch market)

Artur Nascimento

CEO / Founder

Team

Achievements

• Winner of the StartUp Voucher 2020-2021, Portugal;

• Top 10 finalist in StartUP Zero 2023, Portugal;

• One of the four winners of the Entrepreneur Award StartUP Boost 2023, Portugal;

• Top 5 finalist for the Best Innovation Project at the One Health Pet Awards 2024, Portugal;

Contact